Media Sector

BARC set to roll out TV ratings in Oct. 2014

BARC set to roll out TV ratings in Oct. 2014

Television audience measurement firm Broadcast Audience Research Council (BARC) is set to hit the market with its TV ratings in October this year.

On Tuesday, BARC announced that it had roped in French firm Mediametrie for key technology services and licensing for its proposed TV audience measurement system.

BARC Chairman Punit Goenka called the company's partnership with Mediametrie the first stride towards making BARC TV ratings a reality in the country. He added that they finalized Mediametrie after profound deliberation.

Broadcasters, advertisers to step up efforts to end standoff

Broadcasters, advertisers to step up efforts to end standoff

Broadcasters and advertising agencies are accelerating their efforts to end the persistent standoff over billing practices.

On Wednesday, the standoff forced broadcasters to pull commercial advertisements off the air.

Indian Broadcasting Foundation (IBF) and Advertising Agencies Association of India (AAAI) yesterday announced that they would stp up discussions to end the impasse at the earliest possible.

General Shailesh Shah, secretary of Indian Broadcasting Foundation, said, “We want to comply with what law wants us to do... I think it will be sorted out soon.”

Introducing ‘MintAsia’ in Singapore; Issued by HT Media Ltd

Introducing ‘MintAsia’ in Singapore; Issued by HT Media Ltd

Bringing people of Singapore a deep insight about the Indian business and economy, HT Media Ltd. has launched one of India's first global newspapers - `MintAsia'. This paper will be published weekly and would provide an equitable and clear minded detailed analysis about the Indian economy.

It would highlight some of the sharp insights about the Indian economy that would help keep the global audience aware of the developments taking place in Indian markets.

ASCI to crack the whip on misleading ads

ASCI to crack the whip on misleading ads

The Advertising Standards Council of India (ASCI) will crack the whip on misleading ads to ensure consumer protection.

Ads that are not in the interest of the public will be suspended by the ASCI. The watchdog will call for immediate withdrawal of misleading ads to minimize damage to public interest.

Once the ASCI suspended an ad, the Consumer Complaint Council (CCC) will be directed to judge whether or not the ad in question should be taken down completely. The advertiser concerned will also be given an opportunity defend its ad.

AIR Gets Android Application

AIR Gets Android Application

As per recent reports, it has been revealed that All India Radio, 83-year-old radio station in India, has got a bit of technical makeover. It has been said so as the radio now has an Android app known as the AIR News app.

The application which is available for download is said to be revived the India's age radio service. Main aim of the new application will be to bring the news from the AIR News network across India. A number of programnme can also be heard from the application.

Numerous parties interested in acquiring HMV Live: HMV confirms

Numerous parties interested in acquiring HMV Live: HMV confirms

Struggling entertainment giant HMV has confirmed that a number of parties are showing interest in acquiring its live music arm.

Previously, HMV announced that it was placing HMV Live under review that might eventually lead to its sale. HMV Live runs 13 venues along with numerous festivals such as Global Gathering near Stratford-upon-Avon and Lovebox in London.

In a statement issued on Thursday, the group said, "HMV can confirm that this review remains on-going and that a number of parties have indicated an interest in acquiring the business."

Advertising giant Publicis to boost investment in India

Advertising giant Publicis to boost investment in India

Advertising giant Publicis Groupe has plans to boost its investment in India to strengthen its position against its arch rivals like WPP and Omnicom.

Jean-Yves Naouri, chief operating officer of Jean-Yves NaouriPublicis, announced on Monday that his company had plans to make investments in all the disciplines in which it is already present in India.

Announcing the company's intention about boosting investments in India, Naouri told Business Standard, ""As a market, India is growing in double digits. We want to accelerate the pace with the help of organic and inorganic measures."

Zee, Star in joint venture for TV channels distribution

Zee, Star in joint venture for TV channels distributionA new joint venture company is formed by Zee Entertainment and Star India, named as Media Pro Enterprise India which will equally share distribution. It is expected that with this move, distribution process of television channel in India will take a new turn. It will also create efficiencies in value chain and address piracy issues.

Reliance Broadcast proposes JV with RTL

Reliance Broadcast proposes JV with RTL

It has been informed that Reliance Broadcast Network Limited has proposed a Joint venture deal with Luxembourg-based RTL Group. Reliance Broadcast Network Limited was earlier known as Reliance Media Work Limited. RTL Group operates Radio stations and Television Channels in 10 countries for buying or operating television channels.

Paid news would be dangerous for democracy

Paid news would be dangerous for democracy

Over the issue of eroding social responsibility and ethics in the new look, new age Indian media the press council of India has raised certain concerns.

The PCI specifically raised concerns on the paid form of news as it was threatening the existence of democracy. It also suggested that the current system of having monopoly rights over media should be thought over again and possible be made extinct.